Tiffany Swot

Case #22: Tiffany & Co. I.) get up Analysis Strengths: -Positive brand image - assortment of fruit offerings -Strong financial position (good liquidity, not in addition levered, increase profits, etc.) -Effective inventory management -Knowledgeable sales turn (within confederacy operated stores) -Multiple sales/statistical distribution channels -Exclusive licensing agreements with reckon jewelry designers Weaknesses: -Too reliant (79% of total sales) on the charming jewelry product line -International cyberspace sales slight than internal net sales disrespect much internationalistic stores -Weak expend of celebrity sponsors Opportunities: -Potential for growth in emerging markets (Brazil, China, Canada) -strategic partnerships with mining companies to alleviate precipitate overall cost -Growing borrowing of internet shopping fixing help them globally fly high without building physical stores in opposite countries Threats: -Global economic downswing go away reduce the convey for high-end luxury goods -Increased disceptation from various competitors -Reliant on a resource (diamonds) which can move in footing and avail cogency -Environmental jurisprudence that would affect their production/ release processes II.

) Strategic Recommendations Based on the SWOT analysis, I would fake a few strategic recommendations to Tiffany. Besides, improving international sales, which I will address later, I think it is critical for Tiffany to actively test business partners interchangeable Aber Partners. This relationship has proved to be happy for Tiffany, as it allowed them to cook their future diamond necessarily in Canada through Aber and discover the production process more efficient. launching into partnerships like this should be explored throughout the world as it gives the participation a pellucid advantage over the competition, and it ensures that the company can control its costs and focus their efforts on their speciality strategy. The little time Tiffany has to fuss about issues like their ability to acquire...If you desire to get a full essay, order it on our website: Ordercustompaper.com

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